Ratios of Trust: the Rise and Fall of the WHO’s Popular Legitimacy
In the digital age, a ratio on social media is more than just a fleeting moment of internet drama, it can be a measurable signal of institutional trust. As global health crises like COVID-19 unfold, the battle for public confidence moves from official press releases to the real-time arena of social platforms. But can we scientifically measure something as complex as popular legitimacy simply by looking at how the world interacts with an organization on X?
